All the foundational elements your business needs to execute high-impact marketing. Designed for education businesses with bold goals, limited bandwidth and budgets, and no time to waste.
Spyre’s Marketing Starter Kit is the jumpstart you’ve been looking for, designed for lean teams ready to scale
with clarity, consistency, and confidence. From your first email to your next big campaign, this isn’t just a
bundle of assets. It’s a launchpad.
We’ve built the framework so your team can skip the heavy lifting of building a marketing foundation for success.
A sharp message. A strong visual identity. A custom AI assistant that actually knows your voice. This starter package gives you the strategic backbone and tactical tools to create professional, on-brand marketing, without hiring a full team or getting stuck on draft #17.
Strategic Messaging Platform
Clear positioning, value props, tone of voice, and messaging tailored to your audiences.
Branded Canva Templates*
Fully editable, custom-designed templates for social, email, collateral, and presentations.
*Canva subscription not included. We will build templates in your organization’s Canva account.
AI Prompt Library + Custom GPT**
Custom prompts loaded into your own AI-powered writing assistant trained on your voice, so you can draft high-quality content.
**The custom GPT is optional. If you already have your own GPT, we can simply build and deliver custom prompts tailored to your brand—no additional build required.
Best Practices Guide + Training
Guides and videos to get your team using the AI prompts and Canva templates with confidence.
Once your foundation is in place, we’re here to grow with you. Many clients turn to Spyre again (and again) for strategic consulting, standout collateral, and hands-on campaign execution. Whether you need a partner for one campaign or ongoing support, we’ve got your back—with high-impact work that’s always on brand and on point.
Here are a few popular add-ons to consider as you scale:
6–12-MONTH MARKETING CALENDAR
All the foundational elements your business needs to execute high-impact marketing.
Designed for education businesses with bold goals, limited bandwidth and budgets,
and no time to waste.
FROM SETUP TO SEND
We’ll handle email setup, nurture flows, social posts, ad creative, and landing pages, so you can do more with less lift.
SEO & AEO PLANS
Boost your discoverability with search and AI engine optimization strategies that keep your brand findable, relevant, and visible with your target audience.
PLANNING, CREATIVE & COORDINATION
We’ll help you plan and execute your pre-, at-, and post-show marketing so you stand out at every event, attract the right educators, and get maximum ROI.
QUARTERLY GPT TUNE-UPS
We refine your prompt library and custom GPT each quarter so your AI assistant evolves with your campaigns and content needs and brand.
EXPERT INSIGHT, ON-DEMAND
Tap into Spyre’s strategic brainpower through focused coaching, campaign audits, or advisory sessions, whenever you need it.
CUSTOM PROMPTS, BUILT FOR YOU
We design and test new prompts tailored to your goals, content types, and workflows, making AI even easier to use across your team.
HANDS-ON PARTNERSHIP
Ongoing support, project coordination, and strategic check-ins, so you always have a go-to partner as your marketing needs grow.
With 25+ years of experience in K–12 education marketing, Spyre helps teams accelerate what’s working—and elevate what’s next. From strategy to execution, our creative minds and expert hands help you move faster, connect with your target audiences, and deliver at a higher level.
Spyre’s Marketing Starter Kit will give you a plug-and-play system for consistent, on-brand content—powered by smart tools and backed by real expertise.
Let’s connect. We’ll help you build a package that fits your goals and your team’s unique needs.
